Media In India/elsewhere -3

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<b>India TV broadcasters Q3 earnings likely subdued</b><!--QuoteBegin-->QUOTE<!--QuoteEBegin-->MUMBAI (Reuters) - Indian television broadcasters may post lower profits or a loss in October-December on poor advertisement revenue and as higher costs due to the Mumbai terror attack coverage squeezed margins, analysts said.

IBN 18 Broadcast and Television Eighteen will post quarterly losses as their core news businesses fared poorly while TV Today, will show a marginal dip in Oct-Dec profit, a Reuters poll of analysts showed
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<b>IBN 18 Broadcast runs and operates two news channels, CNN-INB and IBN7</b>, while <b>Television Eighteen, a unit of Network 18, runs business news channels CNBC TV18 and CNBC Awaaz </b>and <b>TV Today runs Hindi news channel Aaj Tak.</b>

Aaj Tak, the most watched Hindi news channel during the Mumbai attack, received steady ad-revenue but the firm's continued focus to expand its English news channel 'Headlines Today' led to higher expenditure, analysts said.

<b>UTV Software Communications, which recently consolidated operations for four television channels - Bindass, Bindass Movies, UTV Movies and World Movies </b>- will see net profit more-than-halve to 102 million rupees.
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South India-based television broadcaster <b>Sun TV Network Ltd</b>, which is forecast to post a 16.5 percent rise in net profit to 1.2 billion rupees, will report results on Jan. 27.

<b>The firm, which is set to produce Rajnikant-starrer 'Endhiran', witnessed a steady growth in advertisement due to its regional presence</b>, analysts said
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Majority of Indians prefer Hindi Channels and rejected anti-India CNN-IBN. <!--emo&:cool--><img src='style_emoticons/<#EMO_DIR#>/specool.gif' border='0' style='vertical-align:middle' alt='specool.gif' /><!--endemo-->