09-24-2010, 09:50 PM
Cultural imperialism signifies the dimensions of the process that go beyond economic exploitation or military force. In the history of colonialism, the educational and media systems of many Third World countries have been set up as replicas of those in Britain, France, or the United States and carry their values. Western advertising has made further inroads, as have ARCHITECTURAL AND FASHION STYLES.
Subtly but powerfully, the message has often been insinuated that Western cultures are superior to the cultures of the Third World.
Media imperialism often described as a process whereby the United States and Western Europe produce most of the media products, make the first profits from domestic sales, and then market the products in Third World countries at costs considerably lower than those the countries would have to bear to produce similar products at home.
Subtly but powerfully, the message has often been insinuated that Western cultures are superior to the cultures of the Third World.
Media imperialism often described as a process whereby the United States and Western Europe produce most of the media products, make the first profits from domestic sales, and then market the products in Third World countries at costs considerably lower than those the countries would have to bear to produce similar products at home.